haylendesign  Glowskin was born from a quest: two friends, each with sensitive skin, struggled to find the perfect sunscreen. Unsatisfied with available options, they embarked on a journey to create their own. Their commitment to gentle, effective protection blossomed into Glowskin—a fresh, youthful sunscreen brand dedicated to safeguarding even the most delicate complexions.

The briefing from the founders was to develop a complete brand identity that would reflect their dedication to providing gentle and effective skincare. The specific assignment included designing a new logo and creating packaging that would resonate with their target audience, particularly those with sensitive skin.

To fulfill their specific wishes, I crafted a logo that embodies the brand's focus on providing gentle, yet effective protection. Additionally, I chose colorful packaging that celebrates the natural glow of every skin type, aligning with the founders' desire to create a youthful and approachable brand. Every design decision was made to ensure that Glowskin not only protects but also empowers individuals to embrace their natural beauty.

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