haylendesign  Brew & Bite is a concept for a coffee shop in Enschede. It was a fictional assignment by two individuals who wanted to start their own business. The assignment was: Conduct research on competition and the target audience, and create a concept for various graphic designs.

By utilizing a simplistic style, light colors, and plants, it creates a very atmospheric feeling, becoming an Instagram-worthy coffee shop. Three of the founders' core values were freedom, friendliness, and creativity. Turquoise is a color that aligns well with these core values.

#fictionalassignment #coffeeshop #brandidentity #logo